Marketers and Media Planners are integral to the future of democracy because you hold the keys to investment in local media.
This virtual panel discussion with industry leaders speaks to the realities faced by Canadian media and what you can do to make a difference.
Shannon LewisPresident, Canadian Media Directors' Council (CMDC)
Sarah ThompsonPresident, Dentsu Media Canada
Andrew is President and Chief Executive Officer of Postmedia’s 130+ news brands that reach Canadians from coast to coast. He currently serves Director on a variety of boards including Waterfront Toronto, Communitech and Invest Ontario.
Sam has been a Senior Advertising Executive for over 2 decades, leading digital sales and transformation. In his current role, he works with customer brands in Toronto as a leader Digital French Language media through solutions and partnerships for the Quebec Market.
Jeff is a pioneer in digital media who has been building and leading businesses in the digital space for over 25 years leading a network of local news websites that serves markets in Canada, the United States and Nigeria.
Caroline has worked with local and global clients helping advertisers recognize radio as a powerful medium to achieve business goals. She serves as Chair of the Media Council for CMA, and VP at the World Radio Alliance.
Michael’s career spans three decades, three continents and six countries. Following a couple years as CEO of sponsorship agency MKTG, Mike took on a role as CCO and works closely with clients, agencies and strategic partners to grow their business and support local journalism.
Karine leads a team of 450 media experts in Toronto and Montreal. In addition to managing two of the most prominent media agencies in the country, she is Chair of the CMDC, and sits on the board of Ad Standards Canada.